In January 2022, he shared his video entitled "I've had this video never before...You have won EA...I'm never playing Madden again ..." However, a week further on Mut 22 coins, Belton posted another Madden video. If you'd been following his channel for some time, as I had, you knew Belton was never going to end his journey.

The thing that is funny concerning Madden which is the only NFL licensed video game franchise that's after 34 years of existence is that despite its immense popularity, there is nothing you ever hear is complaints about it.

The primary complaint, which is reechoed frequently, is that each year's update is an upgrade from the last. Because EA Sports has the exclusive license, it is the sole company to develop an "simulation-style" NFL game. This suggests that EA Sports is in no obligation to make significant improvements to the game each year. In the year 2020, a massive campaign on Twitter urged the league to launch EA as its partner #NFLDropEA. However, despite the outrage over social media as well as the coordinated review-bombing of Madden's Metacritic webpage, Madden 21 sales were at a record high. This year's Madden 22 did well, as well, and the series continues to be the top-selling sports franchise ever.

The critics hail from an extremely vocal minority, but an entire group whose role is to be very vocal. We're talking about YouTubers, who earn their living through streaming and recording themselves playing a game they claim to hate.

The diversity of YouTubers' focus areas reveals how big the game today. There are YouTubers such as Belton who upload video of their own games in various games; there's an array of people uploading strategies and tips; and then there are those that are dedicated to buy Madden 22 coins slamming on Madden.