The division of a text or subtitles, as we call them in content marketing, are phrases placed throughout the article, constituting different blocks of text and enriching the content that the title promises. They are an extremely important tool for web articles because they help organize, visualize, and understand information. We have prepared this guide so that you can understand a little more about how to use subtitles and, consequently, make a great text for the Internet. Ready? What is a subtitle for? Normally, Internet users seek content that is easy and quick to Jewelry Retouching Service read. A text fragmented into subtitles allows the person to do a kind of scanning . The reader analyzes if the content really fits what they are looking for and obtains a preview of the topic that will be treated. Subheadings also make the text look more organized. They are tools to introduce and separate topics into different sections of the text, making it easier for those looking for isolated information. Thus, reading becomes more fluid and directed. Imagine that you got distracted and interrupted your reading of an article for whatever reason. If the text was long and without divisions, it will probably take you a while to find the place where you left off or you could even give up reading. With subheadings, interrupted reading can be picked up more easily, as the reader is more likely to remember where they left off.

Today we will talk about what metrics to take into account for strategies on social networks and to understand a little about how the big brands do the analysis. First you have to Clipping Path Service know their personality, since there are some brands that tend more to freedom than others. That freedom is reflected in the tone of their content, depending on this they have different analysis metrics. What do brands measure in social networks? Before the creation of reactions on Facebook, this channel only Clipping Path Service measured the number of likes, comments and shares of a publication and it is measured in a certain time. But, with the arrival of the different reactions and feelings to the channel, now the brands are forced to take into account the feelings of their public. But beware, not only the interaction of the content published in the profile is measured, well, this only helps to look at the participation of people, and since there are other important analysis items. Facebook and Twitter have very good statistics structures that have the ability to measure by specific time periods, that is, you can know in detail, how many new people entered or left your profile, how often they intera